About Edith’s
Women of all ages want to be respected for their talents and abilities. One of their most common complaints is "headlights," the fear of nipple protrusion. Bezi™ Bra Discs™ are the answer.
Designed and patented by an Engineer, fabricated using only top quality non-latex material and a technologically advanced manufacturing procedure, Bezi™ Bra Discs™ fit women of all shapes and sizes. They can be worn with most bras, and are the solution that every woman, young and old, is looking for.
The June, 2005, issue of "O Magazine" listed Bezi™ Bra Discs™ under the title of "Summer's Little Helpers" in a section entitled "The No-Shows." Bezi™ Bra Discs™ do not show under smooth, seamless bras.
In a recent public statement, Anne Zuckerman, President of Edith's, the manufacturer of Bezi™ Bra Discs™, stated: "Although there are many products available to camouflage, they are either of an unsophisticated design or require an awkward adhesive application. Many women want a high quality reusable product and Bezi™ Bra Discs™ are that product. I am proud to be able to provide a superior product that fills a need long overlooked in the fashion industry and am extremely enthusiastic about the market's initial response to this exciting new creation."
The Edith's story began over 40 years ago when Edith, a bra designer from Europe, opened a lingerie shop in Princeton, New Jersey. Eventuallly, her daughter, Anne, took over the family business and honed her fitting skills under her mother's tutelage. Today, Edith's has evolved into a company dedicated to providing valuable advice to women and retailers in the proper fitting procedures for bras and continued development of quality related products like Bezi™ Bra Discs™.
